Singapore has one of the lowest effective tax rates for freelancers globally. Self-employed individuals must pay Medisave contributions (between 8–10.5% of net trade income) in addition to income tax.
Your Minimum Rate
To earn S$70,000 take-home.
The Non-Billable Reality
At a standard 40hr week without vacation, your rate would be S$0/hr.
Factoring in admin & time off adds +S$0/hr.
Freelancing as a Copywriter in Singapore
Freelance copywriters produce persuasive content for advertising, websites, email campaigns, and brand communications. Rates vary by medium and measurable impact — direct response copywriters who can demonstrate ROI command the highest rates in the field.
💡 Singapore Market Context
Singapore is a major freelance hub for Southeast Asia, with strong demand for tech, finance, and design talent. Freelancer.com and LinkedIn are the primary sourcing platforms. Bank transfer (PayNow, FAST) is instant and free for domestic clients. International payments via Wise are well-established. A key consideration: self-employed individuals must contribute to Medisave annually, which is separate from income tax and often surprises new freelancers.
Local Tax & Business Notes
Singapore has one of the lowest effective tax rates for freelancers globally. Self-employed individuals must pay Medisave contributions (between 8–10.5% of net trade income) in addition to income tax.
🔗 Local Freelance Resources
Frequently Asked Questions
Should copywriters charge per word, per hour, or per project?
Per-word pricing is the weakest model — it penalises efficiency and commoditises your work. Per-project pricing is preferred for defined deliverables like a homepage or email sequence. Hourly billing works for ongoing consulting, strategy work, or when the scope is genuinely unclear. Never charge per word for high-value copy like landing pages or sales emails.
How do copywriters price for usage rights or content licences?
Most copywriters do not charge usage fees the way photographers do, but you can and should for national advertising campaigns or white-label work where your name doesn't appear. A simple approach is to charge your standard project rate for standard usage and add 50–100% for unlimited/perpetual commercial use.
How many billable hours does a Copywriter need to work in Singapore to earn S$70,000?
At S$84/hr you need roughly 22 billable hours per week (1056 hours over 48 working weeks). At S$62/hr you need 30 billable hours per week. Both figures assume a 17% effective tax rate in Singapore and S$300/month in business expenses. Most experienced freelance copywriters target 20–25 billable hours to keep time for admin, proposals, and skill development.
What is the tax impact on a freelance Copywriter's rate in Singapore?
To take home S$70,000 after 17% tax in Singapore, you need to bill approximately S$88,675 in gross revenue per year. That means S$15,075 goes directly to tax — a gap most new freelance copywriters underestimate when setting their rates. Singapore has one of the lowest effective tax rates for freelancers globally. Self-employed individuals must pay Medisave contributions (between 8–10.5% of net trade income) in addition to income tax.
Is S$70/hr a competitive rate for a freelance Copywriter in Singapore?
S$70/hr is a common market reference for copywriters, but whether it works for you in Singapore depends on your income goal. To achieve S$70,000 take-home at that rate, you would need to bill 1267 hours per year — about 27 billable hours per week across 48 working weeks. Use the calculator above to model your specific situation.